If you’ve been anywhere near a radio over the past decade, you’ll probably be familiar with soulful Canadian rapper and artiste, Audrey “Drake” Graham— also more simply known as Drake.
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Love them or hate them, Birkenstocks are a decidedly iconic member of the footwear family. Over the past decade, this practical, ergonomic, German-made sandal has accomplished what Crocs could not– they’ve made a comfortable shoe embraced even by those in the world of high fashion.
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Collaboration is nothing new for New Balance. The Boston-based sportswear juggernaut has made it plain that collaboration is an essential component of its brand identity, and it’s definitely been working out for them. New Balance has ridden the normcore trend to the top ever since it was famously spotted on Steve Jobs in 2007.
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If you’re a Kanye West fan, you’ll be familiar with his song Junya (ft. Playboi Carti) off his album, Donda- a track that’s all about high fashion and how it symbolises Kanye’s well-earned status, and titled after none other than the often elusive, yet highly celebrated Japanese fashion designer, Junya Watanabe.
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From Starbucks coffee cups to designing special-edition Maseratis, Japanese creative powerhouse and ‘Godfather of Streetwear’ Hiroshi Fujiwara is no stranger to the art of collaboration. Under his label, Fragment Design, Fujiwara has lent his vision to a myriad of industries to overwhelming acclaim.
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